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Avoid the 5 sins of DIY press release writing!
1. No real content When you are writing about your own business, product or project, it’s easy to forget that no one else knows about it yet. An all too common mistake to make when writing your own press release is to get distracted by vanity and vagueness. Of course you’re proud of your business and achievements, but the real challenge is to tell other people why they should care. 2. Bad spelling and grammar While you may be an expert in your field, you may not be an expert journalist. Proofreading, spell checking and correctly formatting a press release to ensure that it is 100% error-free are all absolutely vital before distributing your release. 3. Lengthiness Not making every word count is a mistake that can deter journalists from giving your press release a second look. A good press release should be concise, engaging and ideally no longer than 1-page. Getting your release professionally written is helpful here, as it is much easier for a writer to be objective about what really needs to be included. 4. Advertising A press release should be newsworthy and, though promotional, should always be informational. If your press release is too “salesy” then you are positioning it for minimal pick-up. 5. Lacking journalistic value A massive mistake that people make when writing their own press releases is using vague, jargon-filled or nonsensical phrases. The value proposition of your press release must be immediately apparent and it should summarise the important “who, what, where, when, why and how” of the announcement in roughly 25 words.
The fact is, if you're distributing a poorly written press release then you could be making a very costly mistake and a poor impression that could end up setting your business back... ...So, why risk it when we'll write the perfect press release for you?
What's the deal? We're offering you the easiest way to avoid DIY disaster with an expert press release written by Huddlebuy's in-house team of writers... ...at HALF PRICE. With years of journalistic experience on both the drafting and receiving ends of press releases, rest assured that our writers know exactly what needs to be in your release and exactly what doesn't. Here's what you'll get for £50:
PLUS, we're so confident that you'll be satisfied with the press release that our writers draft for you that we're even throwing in a 30-day money-back guarantee for your peace of mind!
How do I get this deal? Simply click the "Buy Now" button below to get a perfect press release written for your business, launch, product, announcement or anything else that you think deserves attention! |
Huddlebuy is helping to power the small business economy. We are the UK’s and Europe’s largest daily deals site for small businesses and entrepreneurs - providing exclusive deals to a rapidly growing community of more than 60,000 businesses. We also reach out to more than a million business owners and entrepreneurs a month through our strong and growing partnerships and relationships.
Huddlebuy has already saved UK businesses many millions of pounds. All the deals we source are carefully reviewed and negotiated so that you not only get the best price, but also the best service from trusted suppliers. Deals are always from top brands or from suppliers that we've thoroughly reviewed and trust.
1 REVIEWS
JUDITH
Not as impressive as had hoped
http://www.textwizards.co.ukOctober 12,2012
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